When you visit a store and see sales stickers or check your mail and see advertisements and coupons do you ever notice the color specifically? A lot of marketers pay…
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In the world today companies have to reach their clients through an array of marketing channels from magazine ads to mobile applications and social media. Traditional marketing reaches a very…
Big brands market in ways that smaller businesses can’t. A small business has to focus on local markets and slowly expand their brand by finding new customers, providing great service…
Does your business have it’s own marketing department? If not, you are not alone. Most businesses (especially small and mid-sized) cannot afford to hire an entire marketing team or even…
Managing all of the pieces of your marketing mix can be a daunting challenge. How do you ensure you are reaching all the potential customers that you can via print,…
