More than ever, there is a significant amount of interest in partnerships within the marketing space. However, many feel that these partnerships will garner immediate results—which leads to unreasonable expectations,…
We live in a society that is completely dominated by competition. Every direction we turn, we see advertisements screaming in our faces, telling us about different companies and what they…
Seth Godin, American author, entrepreneur, and marketer said, “Giving the people what they want is not nearly as powerful as teaching people what they need.” Marketing gives your business the…
When you hear the name of a celebrity like Elvis, a certain image pops into your mind. In this case, it’s a vibrant, handsome, and talented vocalist who had his…
When people hear the word courage, they usually think of scenes such as one from Braveheart, in which William Wallace gives a speech to motivate his men. “Aye, fight and…
Marketing your business can feel like juggling a thousand plates while walking through a minefield. There is so much to consider all at the same time. And let’s face it:…
“There is no magic formula to starting a business. It requires getting started and it takes guts. Nothing is handed to you, everything is earned.”—Luke Wright, CEO of MudLOVE. Starting…
I often hear of businesses that are going about marketing in a manner that is ineffective to their growth, or are hesitant when it comes to marketing. The truth is,…
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