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Blog

212 Gives Back: Speaking for Neglected Children
At 212, generosity is a core value—and a tradition. Every winter, each employee receives a Christmas bonus that is earmarked for a greater purpose: charity. Our blog will highlight the local non-profits that each teammate has chosen and share why they are important to...

212 Gives Back: Providing Healthy Meals for Indiana Students
At 212, generosity is a core value—and a tradition. Every winter, each employee receives a Christmas bonus that is earmarked for a greater purpose: charity. Our blog will highlight the local non-profits that each teammate has chosen and share why they are important to...

212 Gives Back: The Core of Generosity
“We make a living by what we get. We make a life by what we give.” ― Winston S. Churchill At the core of generosity is change. Its transformative power changes the recipient and the giver alike. It softens hearts, empowers justice, and cultivates gratitude. We believe...

Proven Reasons for Your Business to Support Non-Profits
Altruism and generosity have been proven to make people happier and healthier. When businesses invest time and money into non-profits, they don’t just set themselves up for success—they also enrich the work environment for employees, establish credibility with...

An Overlooked Best Practice of Livestreaming
Over the last several years, we’ve seen pivotal moments stoke the revolution of live video. But they certainly did not seem pivotal at the time… In April of 2016, more than three-quarters of a million people gathered around their electronic devices to live-view...

Choose the Right Livestreaming Tools and Platforms
The number of video viewers in the U.S. is expected to surpass 230 million by the year 2021, with spending on digital video advertising estimated to be as high as $14.38 billion throughout 2019. With such a significant investment on the line, brands must learn to...

Strengthen Your Brand Using Multiple Touchpoints
Need to raise awareness for your brand? Consider multi-touch marketing. When you strategically invest in several ads across platforms, you can interact with your target buyer on graduating levels. Read our white paper to learn more about the many ways you can connect...

Guiding Small Businesses Through the Purchase Funnel
Small and midsize businesses (SMBs) are taxing. Time, money, and daily tasks dictate the owners’ lives—and success sustains their motivation. If you hope to win them as clients, meeting them on their terms is imperative. You can’t always know where SMB buyers will be...

Gain More Small-Business Clients
Small and midsize businesses (SMBs) are an attractive segment. They are also a large and varied one, making them particularly difficult to reach. Although these organizations fall between the enterprise and consumer spheres, simply scaling up or down from your usual...

Cut Office Costs with Intelligent Partnerships
It’s no secret that the best marketing talent pays for itself, but office costs and budget concerns are nothing to scoff at. More companies are discovering the true value of outsourcing to marketing experts for their specific needs. In addition to its effective...
Taking Video Marketing to the Next Level
As new technologies develop, the possibilities for your company’s video initiatives are endless. But popularity favors the ones who make a splash first. Our whitepaper will give you three simple tips for staying ahead of the curve.