See how 212’s comprehensive digital marketing strategy led to a 25% increase in website clicks and a 200% increase in social media followers for one company.
By 2020, almost 75% of U.S. workers are projected to work remotely at some point during the week. Successful employers will embrace a digital work environment that allows them to stay competitive.
It’s no longer safe to assume that a single-threaded marketing strategy will make a good enough impression to convert leads. Focus on a multi-touch plan to drive engagement.
The marketing world is changing, and your current strategy might not be as effective as you think it is. Your leads don’t matter if they don’t increase sales—which is why you need quality leads.
Provide opportunities to answer questions, have conversations, drive traffic to your website, generate leads, and ultimately create customers who become champions for your company.
Providing consistent, valuable, and relevant content can attract, delight, and retain loyal customers. But how do you write relevant content? Where do you distribute it?
Email is potentially a business’ most powerful inbound marketing channel. It provides a vital step between the acquisition of new leads and their conversion to customers.
Isn’t social media just a bunch of teenagers posting selfies? That might have been true 10 years ago, but social media has transformed into a powerful lead-generation tool.
Managing a successful business is an enormous challenge. Reaching your long-term goals means attracting and retaining clients. It’s time to invest in a successful marketing plan.
Expanding your digital footprint through an inbound marketing plan is a must. Leverage your digital marketing content to position your business as an industry leader.
When it comes to making a sale, catching the consumer’s eye is a must, but the competition is fierce. Learn how to create highly effective graphic design for your marketing materials.
There is no denying that people are drawn to the screen. In just a few short minutes, a video can bring your business to life and help you create a relationship that goes beyond text.
iGen is preparing to enter the workforce. Learn how this team-oriented, socially conscious generation will change the way successful organizations hire and retain their employees.
Millennials have changed the way the world works, and they bring with them a fresh perspective that can radically and positively alter large segments of the economy and business.
Sales and marketing should have complementary roles within a business—but they often feel completely separate. You can create a united brand image and convert prospects into customers.
Are you outshining the competition on social media? Do people in your target market think of your company first? If you can’t answer “yes,” then your marketing strategy is due for a makeover.
Consumers’ relationship with media has changed. Modern consumers are actively searching the internet for information before making a purchase. Update your strategy with this free eBook.
It’s difficult to know how to launch a new marketing campaign. The good news is that a number of techniques have proven highly successful for spreading the word.
As new technologies develop, the possibilities for your company’s video initiatives are endless. But popularity favors the ones who make a splash first. Our whitepaper will give you three simple tips for staying ahead of the curve.